Market study

  • Client : Margaret Zwadaska.
  • Goal : An immigration lawyer asks for a study on the expectations of the audience on the topic of visas and immigration.
  • Solutions : Release of online surveys.
  • Result : From the results the lawyer decides on the topics to raise at the conferences.
International expats for immigration lawyer
Market study for Opinionway

Competitive intelligence

  • Client : Opinion Way for Ubisoft.
  • Goal : Evaluate expectations of young online players.
  • Solutions : Emailing campaigns.
  • Result : High volume and quality of collected responses.

Performing and visual message definition

  • Client : International School of New York.
  • Goal : Build recognition of the International School in New York.
  • Solutions : Creating advertisements and purchase visual exposure in newsletters and websites.
  • Result : A CTR of about 1%.
French families for Ecole Internationale New York
Website development for Ubifrance

Visual identity

  • Client : The Economic Mission of France for the US – Ubifrance
  • Goal : To find a name, create a logo, and a design a website.
  • Solutions : Original suggestions and useful production
  • Result : Expanded applications of marketing materials.

Define your marketing strategy

  • Client : TV operator
  • Goal : Help in decision making, coordination of campaigns and improvement of results.
  • Solutions : Define quarterly approaches, conceive messages and select supports. Then purchase, coordinate, track, and report, on advertising tactics. Finally financial analysis on the return on investments.
  • Result : More than 10 years of collaboration with increasing budgets.
Ethnic exposure for Dish Network
Translation for Maison France

Translation

  • Client : Maison de la France, the international organization promoting French regions and territories to tourists.
  • Goal : Translation and adaptation of the website in English.
  • Solutions : Interpreters and cultural explanations.
  • Result : A major translation performed in less than 2 weeks with delivery of texts in a format very easy to implement.

Affiliation

  • Client : Moulin rouge
  • Goal : Increase the direct bookings
  • Solutions : We suggest to the MOULIN ROUGE to create a partnership affiliation.
  • Result : Effective collaboration since 2000.
Tourists for Moulin Rouge
  • Client : Veolia.
  • Goal : The international transportation company wants to get travelers to major international airports in France.
  • Solutions : Online exposure.
  • Result : More than 20,000 online customers since 2003.
Tourists for France for Veolia
Design for Estee Lauder

Production of visuals

  • Client : ESTEE LAUDER
  • Goal : Produce visuals for intern and external usage
  • Solutions : Production of visuals
  • Result : Production of visuals in timely frame

Audit website

  • Client : Real estate agent in Paris.
  • Goal : Collect qualified leads people looking for an apart in Paris.
  • Solutions : Creation of web sites
  • Result : Collection of leads
Marketing strategy for Buy An Apartment in Paris

Agencies

Buongiorno, Carat, Consorte Media, Conversant, DataStudio, Fullsix, HaMedia, Horyzon Media, Ibase, KDP Regies, Mediatrack, Mediaprisme, MPG, Rebelles, DeclicNet, ValueClick...

Gifts, Craft

Alaflora, AntiquityPro, eMosaique.com, French Selections, Hagood Art, Paris to Provence Chicago, Le Louvre des Antiquaires, MyFrenchStore, RegallyYours.com, Timissimo

Cosmetics – Health – Fashion

Biafine, Editions Jalouses, Estée Lauder, Tamaloo.com

Community

Air France, France on Your Own, FrancePrivileges (Agatha, Bisous Bisous, Comtesse du Barry, Europcar, Lacoste, L’Occitane, Matis Paris, Poilane, Relais & Chateaux), International Living, Tunis Air

Culture

3A Telesud, Afrotainment, Air concert in Madisson Square Garden, Alapage.com, Amazon.fr, Echostar KBS-DishNetwork, France Magazine (UK), Litraweb.com, Rai, shows (Air, Aznavour, Elie Semoun, French Comedy Festival, InFrenchWithEnglishSubtitles, Julien Clerc, Patrick Bruel), TV5, Twenty Century Fox, UbiSoft

Expatriation

AGS, Biard Demenagements, Direct Moving, Femmexpat.com, Expatriation.com, FranceService.com, French Movers Inc, InternationalLiving, IPI, La Poste, Mondissimo, SLS, Ubidoca

Finance – Insurance

BNP Paribas, BUPA, CIBC Montreal, Crédit Agricole, Crédit Lyonnais, Groupe Crystal, Merill Lynch (France), MesActions.com, Orange Money, Société Générale, Wargny, William Russel

Food - Gourmet

Babeth's Feast, Boulart, Cavissima.com, Domaine Auzias - Paretlongue, Jenlain, FrenchSelections, Pietra, Pikaboo.com, Ricard, Sopexa, Unibroue, Zchocolat.com

  • Client : Hotel Britannique in Paris.
  • Goal : Improve the recognition of the hotel.
  • Solutions : Massive circulation of articles on hundreds of websites.
  • Result : Famous media released positive articles about the client. Google ranks Hotel Britannique in #1 position for "Hotel Paris"
Tourists to Paris for Hotel Britannique

We work with all types of media, online and offline. Our approach gives you relevant visibility for your promotion of identity, brands, team, products or services:

Capricorn has the unique expertise to deal with thousand of media support:

  • Portals and Directories
  • Social Media
  • News Media
  • Customer Data Bases

Capricorn is the only company to propose visibility on several multi-format publications for Francophiles and French speakers (African, Swiss, Belgian ...).
Capricorn helps you choose and negotiate the optimum campaigns at the best return on investments.

Media references

Courrier International
EasyExpat
L'Equipe
L'Expansion
Immigrer
La Gazette de Berlin
femmexpat
France2
Expatriation.com
france-expatries.com
France24
France Amerique
La Tribune
Le Figaro
France USA Media
French Morning
Libération
Maison des Français de l'Etranger
Quoi Faire en Floride
SiliconFrench
TV5 Monde
Valeurs Actuelles
Les Echos
Afrik.com
L'Intelligent
Bonjour Paris
New York Times
Die Welt
France.com
Facebook.com
France magazine
Paris Voice
Google.com
Radio France Internationale
Herald Tribune
France Today
Tribune
La Repubblica
Camfoot.com
La Stampa
Guysen
MSN
La Libre
Opportunity Media & Communication
French Ethnic
Marketing & Communication in French Countries
YouTube
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